How to Quickly Qualify and Score Construction Leads
We recently asked 18 custom home builders and remodelers to help settle a debate by answering this question: If given the choice, which of the following would you prefer for your business? To generate as many leads as possible, or To generate fewer leads, but better qualified We expected the responses to be evenly split, but we were surprised to find that not a single person preferred generating as many leads as possible. This result was unexpected given how common it is for construction companies to spend thousands annually on home service marketplaces like Houzz [...]